Category: Recruitment

How To Navigate Communications Challenges As A Recruiter

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Recruiters take on the tough role of being the middle person between candidates and companies. They often face a range of communication challenges, affecting their ability to effectively hire the right candidates. Whether it’s dealing with candidates who are difficult to reach, managing the expectations of hiring managers, or simply staying organised amidst a flurry of emails and phone calls. Recruiters need a reliable business communications system to ensure they stay on top of the game. 


In this article, we’ll explore some common communications challenges faced by recruiters and provide actionable tips for navigating them with ease.


What are you using to communicate with candidates?


You’ll most likely answer with one of three options: your personal mobile phone, a company-issued phone, or a desk phone. Let’s explore why these aren’t ideal in the modern world of recruitment…


Common challenges with current recruitment communications systems


Using your personal phone


Many smaller to medium-sized recruitment businesses may opt for this option. It’s a lower-cost option, which is crucial for growing SMEs. However, using your personal phone comes with various challenges. The most prominent being, it blurs the lines between work and personal life. You might not be able to mentally switch off from work due to constantly seeing notifications on your phone after hours. Furthermore, it can get hard to stay organised. Due to your business contacts, personal contacts, calls, and texts not being logged separately. 


If you are using your personal phone to contact clients and candidates, evaluate your answers to these questions:

Should you be handing out your personal number to people you don’t know?

Do you want to open up the opportunity for people to contact you out of hours for work?

Is it hard to keep on top of all the different candidates and clients and their conversations?


If the answer is yes to any of these, it’s time to consider a different option for your business communications!


Using a company-issued phone


The next and most widely used option for business communications is a second phone. Often companies will issue a second handset to employees for work purposes. While this combats some challenges attributed to using your personal phone like maintaining work-life balance, it presents more challenges. One of which is the need to carry with you two phones and two chargers. Plus needing to worry about making sure you bring both with you and keeping both of them charged! 


Moreover, business owners will find that setting up contracts with mobile phone providers takes considerable time and is costly. Phone contracts are usually between 12-36 months [1]. Meaning should you need to scale your business down, you’ll be stuck in a contract. You’ll also be left with unused hardware that could affect your business finances. This is also not ideal for scaling up as you’ll continuously need to factor in extra time to set up phone contracts for a new hire. 


To help you visualise the problem, ask yourself the following: 

Do you find it frustrating to carry around additional phones and chargers? 

Are you have trouble responding promptly as you may not always be on/near your work phone?

Do you find it difficult to manage your recruitment communications across devices? 


A yes to any of these may be a sign to explore other options… 


Using a desk phone 


These are mostly reliant on physical landline technology. Which is slowly being switched off and out of operation by 2025. They offer limited functionality. For instance you can only receive one call at a time, leaving clients/candidates dialing in, having to call you back later. Furthermore, desk phones tie you to a specific location. This can be a hindrance to your recruitment business following the changing world of work post-covid. As there is very little location flexibility with the use of desk phones. 


Additionally, the connection and call quality of this older technology cannot keep up with the competitive landscape of recruitment. Should you encounter any connectivity issues, the downtimes for your service could be detrimental to your hiring cycles. 


If you’re still using a desk phone, consider these questions: 

Do you wish to be able to make your calls on the go? 

Do you wish to develop your business presence in new locations? 

Is it difficult to stay connected with clients or candidates and communicate with them quickly and effectively?


Now you might be wondering, ‘How impactful can these challenges be to recruiting?’. We get it. These are the business communications methods we’ve been using for years. So it’s likely these challenges may not even seem like challenges. However, let’s take a deeper dive into how these problems affect your hiring process. 


3 ways a poor business communications system affects your hiring cycle


1. Slow response times


Prompt responses are crucial in recruitment. In the competitive space, you have a small window of opportunity to land the perfect candidate for a client’s open role. During this time, communications with the candidate and client need to be effective and speedy. If your response is delayed by your poor business communications system i.e. missed calls or notifications, this could result in the candidate losing interest. Which opens you up to losing the candidate to a competitor.


2. Poor relationship management


A key skill that recruiters need to have is relationship management. Using a poor business communications system can affect a recruiter’s ability to build rapport with clients and candidates. Calls dropping, missing calls, and poor sound quality are all qualities that negatively affect the impression you leave. These all create delays and leave room for miscommunication. Which causes frustration and results in candidates and clients being less inclined to work with you.


3. Impaired productivity


Recruiters need to ensure they stay on top of each candidate’s progress through the hiring cycle. So they can deliver the correct guidance at the right time. You’ll usually do this using a CRM system however all progress and communications are manually recorded following any calls. This slows down the hiring process. Furthermore, there’s an increased risk of errors and inconsistencies in data management, which can lead to confusion and further delays.


What is the best type of business communication for recruiters?


Virtual business phones. 


They are delivered through an app that you can download on your existing mobile. This removes the need for a second handset or excessive hardware. You can call and text from a business phone number, on your current phone. Think along the lines of WhatsApp! Meaning all you’ll need to use a virtual business phone is a WiFi or data connection and your mobile phone.


Why choose virtual business phone systems?


There are many benefits of virtual business phone systems. However we believe these are the top 5 most important advanced calling features of a virtual business phone system to recruiters:


1. Call forwarding/routing


Virtual business phone systems allow recruiters to take advantage of advanced calling features. For example, call forwarding/routing is a feature that directs incoming calls to other available recruiters on the line, should you be unavailable. This is particularly useful as it prevents candidates or clients from having to wait and call you back, preventing delays.


2. CRM integration


You can integrate your CRM platform with a virtual business phone system. This allows for better data management as recruiters can automatically record call information, making it easier to manage candidate data and ensuring that others on the team have access to up-to-date information on each candidate’s status in the hiring process. Furthermore, this improves the efficiency of the recruiting process as it saves time and reduces errors by eliminating the need for manual data entry.


3. Call recordings


This feature allows recruiters to record and review calls with candidates or clients. This can be helpful for quality control purposes and can also be used for training purposes. It also allows for collaborative work as recruiters can use the recordings to consult with other hiring managers and determine the best course of action.


4. Call reporting & analytics


Virtual business phone systems provides access to valuable data and insights on call volume, call duration, and other metrics. This can help recruiters identify areas for improvement and optimise their communications strategy over time. 


5. Listen to business voicemails


Any member of the recruitment team can promptly listen to any voicemails left by candidates or clients. This allows for the quick relaying of messages to each other, removing any delays in communication between recruiters and candidates/clients.


In addition to advanced features, virtual business phone systems improve your workflow. By eliminating the need for a second phone or a desk phone, virtual business phone systems provide these benefits:


  • Location flexibility


Your business phone goes with you anywhere. As long as you have a stable WiFi or data connection, you’ll be able to work from anywhere when using a virtual business phone. This allows recruiters to work on the go and remotely. 


  • Work-life balance


Virtual business phone systems help to create a divide between your work and personal communications. This is particularly helpful to recruiters that use their personal numbers to contact candidates and clients as it allows recruiters to communicate with them with a different phone number. Texts will also be separated from your phone’s native inbox which eliminates any confusion that can occur. 


Recruiters need to take advantage of advancing business communications technology in order to stay on top of the game in the competitive recruitment world. Virtual business phones are the modern business communications solution and if you haven’t already explored your options, let us introduce you to… 


Devyce – the next generation business phone


Devyce Teams, is the solution designed for recruitment teams. With access to a teams management portal, you can view and manage your call data, voicemails, message history, call groups, call forwarding, and CRM integrations all in one place. 


We provide all the features and benefits virtual business phone systems bring… plus a little extra 😉


Why choose Devyce? 


There are 4 key reasons why Devyce is the right match for recruitment:


1. AI-powered technology


Devyce is one of the first virtual business phone providers in Europe to take advantage of AI technology, bringing you AI-powered call summarisation! Wouldn’t it be perfect if, after every call you make, a summary of the call is automatically generated and sent to you? That’s exactly what we provide. After every call, you’re sent a text message with a succinct and accurate summary of what was discussed in the call. This will save you time and streamline your communications as you won’t need to worry about noting any important details during a call.


Screenshot of a call summary text message


2. Reliability


We’re a business phone system you can count on. No dropped calls, no missed calls, and clear, crisp call quality. Hear it from our customers… 


3. No contracts. No hidden fees. No fuss.


The problem with many software providers is the long-term contracts which mean that if you are unhappy with the service, you’ll have to stick it out unless you want to pay a large exit fee. There may also be hidden or added costs with virtual phone system providers eg. if you need certain advanced features. We believe high-quality service and care is the bare minimum when you are paying for a service. This is why we won’t lock you into lengthy contracts and provide full transparency on our pricing. We’re confident our service is so good that you’ll want to stay. However should you want to leave, you’re welcome to at any time, at no additional costs. 


4. Low cost, & quick support


Saving the best ‘til last… we have an exclusive deal with a registered UK Mobile Network Operator (MNO). This means that we can issue you business phone numbers at a much lower cost than our competitors can, which keeps your costs low. Additionally, if you are having any trouble with the number, with other providers it takes them time to resolve the issue as they need to contact the MNO that is providing them the phone numbers. This can sometimes take days. With Devyce, we can provide you with the support you need in under 24 hours due to our deal with an MNO.


Recruitment is a tough industry and in order to stay competitive in the field, you need a robust and reliable business phone system. Your current solution could be holding you back from making those all-important connections with candidates and clients and managing those relationships. With the right virtual business phone system, recruiters can take their communication to the next level. 


Whether you’re a solo recruiter or part of a large agency, a virtual business phone system can help you stay on top the game and achieve your recruitment goals. So if you’re looking to stay ahead of the competition and take your recruitment efforts to the next level, it’s time to upgrade to Devyce.




Benefits of Using WhatsApp Business in Recruitment

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Purple background with images of white people user icons in the lower left corner and one user icon is red. TItle in white saying Benefits of WhatsApp Business for Recruitment. A phone emoji above the title.

WhatsApp boasts over 2 billion users worldwide, making it one of the most popular and fast-growing communication platforms. The sister platform is WhatsApp Business. It’s designed for businesses to connect with their customers in a personalised manner and bring their business to new audiences. WhatsApp Business’ many benefits also makes it an effective tool for recruiters to leverage, in order to tackle the challenges faced in the competitive world of recruitment.


Key messaging features of WhatsApp Business


  • Real-time messaging with customers 
  • Sharing attachments with messages eg. .pdf, .doc, .jpg etc
  • Voice notes
  • Creating WhatsApp groups


How do recruiting and WhatsApp Business go together?


There are many ways the benefits of WhatsApp Business can be leveraged as a solution to the challenges in recruitment: 


Challenge 1: Sourcing the right talent


The most common avenues of talent acquisition are heavily oversaturated. This makes it hard for recruiters to source the right candidates. Meaning many have turned to social channels for their search. 


WhatsApp’s group feature is great for finding ideal candidates. There are many groups specifically for recruiters where you can share job listings and others can refer you to relevant candidates. Additionally, you can find talent in groups for candidates looking for specific roles too e.g. sales job search group chats. This will increase the chances of finding the right fit for a role as you are able to quickly target the relevant talent pool. 


WhatsApp Business allows you to directly reach out to candidates and share the job listing with them instantly. The real time messaging nature of WhatsApp also means you are able to answer any questions the candidates may have promptly. 


Challenge 2: Time constraints


Recruitment is highly competitive. Traditionally recruitment cycles take roughly 27 days [1]. Meaning if a candidate cannot be secured within 2-3 weeks, you’re at risk of losing the candidate to a competitor. Therefore shortening the hiring process where possible is key to securing top talent and staying ahead of the competition. 

WhatsApp Business supports instant communication so you waste no time. Upon sending job listings to potential candidates, you’ll be able to very quickly determine their level of interest and relevant qualifications. This allows recruiters to make quick, informed decisions and move the hiring process along more efficiently. 


Additionally, taking a conversational approach helps to build rapport with potential candidates. Thereby increasing the chances of them accepting a job offer. By leveraging the speed and convenience of WhatsApp Business, recruiters can improve their recruitment outcomes and secure talent in a timely manner.


Challenge 3: Employer branding


Selling a job to a candidate goes beyond sharing the job listing. Let’s be real, the job search process is tedious. Therefore it’s important for recruiters to find creative and innovative ways to present an employer’s culture and values in order to attract talent. 


Through WhatsApp, recruiters can share multimedia content with candidates. This allows recruiters to build a strong employer brand and make the company more attractive to potential candidates. By sharing information about the company in an engaging way, you can capture the attention of candidates and showcase what makes the company unique.


Furthermore, the conversational nature you can take on WhatsApp allows for a more personalised approach. Recruiters can create a dialogue with candidates to understand their needs and preferences, and tailor their messaging accordingly. This helps candidates feel heard and valued, leading to building stronger connections and increased chances of a job offer being accepted. 


Challenge 4: Talent retention


Recruiters know the recruitment cycle doesn’t end at a successful hire. Retaining talent is a significant challenge faced by recruiters and employers. There are misconceptions that it is the responsibility of the employer to manage. However recruiters can and should be providing ongoing support to the candidates they’ve successfully placed following on-boarding. 


Recruiters can use WhatsApp Business to keep in touch with new employees and provide guidance, helping them to navigate their career paths and identify opportunities for growth within the company. Regular check-ins and performance evaluations can help to identify any issues or concerns early on, allowing for timely intervention and resolution.


This also provides a channel for direct feedback regarding the recruitment process. New hires can share valuable insight into their hiring experience, allowing you to create open and friendly dialogue to resolve any concerns. You can then use this information to improve your services and optimise future recruitment processes through WhatsApp Business.


Challenge 5: Unorganised applicant tracking


Recruiters often face the challenge of managing the overwhelming volume of candidate outreach they need to do on a daily basis. You’ll need to use an applicant tracking system to stay on top of each active lead. 


A great feature of WhatsApp Business is the ability to integrate it with your applicant tracking system to automate the process of recording and tracking candidate communication. By automating this process, recruiters can save time and significantly reduce the hiring timeline with organised management of candidate communication. 


Additionally, integrations with an applicant tracking system can help to improve candidate experience as you can send reminders and notifications regarding job interviews, assessment days etc. This helps to efficiently move the hiring process along leading to faster and higher chances of successful outcomes. To do this, you’d need to consider getting the WhatsApp Business API – a separate service instead.



In today’s competitive job market, recruiters need every advantage they can get to find and attract the best candidates. WhatsApp Business is more than just a communication platform – it’s a game-changing tool that can positively impact your recruitment process. WhatsApp Business is a must-have for any recruiter looking to achieve more successful outcomes. Make use of the benefits WhatsApp Business has to offer for recruitment, so you don’t get left behind in the race for talent!